Phnom Penh, Cambodia – Ly Hour SBI Insurance
Plc. (LHSBI), a leading and trusted general insurance provider in Cambodia, has
taken a significant step forward in expanding its services by entering into a
strategic partnership with PPCBank. This collaboration aims to provide greater
financial security and accessibility to customers, ensuring enhanced protection
for individuals and families across the Kingdom.
The signing ceremony for the memorandum of
understanding (MoU) took place on March 11, 2025, at PPCBank’s Head Office.
Senior representatives from both organizations attended the event, marking a
new milestone in delivering comprehensive insurance solutions to Cambodian
customers.


Through this collaboration, Ly Hour SBI
Insurance will provide tailored insurance coverage for traffic accidents and
house fires. This initiative ensures that customers have financial protection
in the unfortunate event of a vehicle collision or damage to their homes due to
fire or smoke. With this partnership, Ly Hour SBI Insurance continues its
mission of delivering reliable and accessible insurance products to safeguard
Cambodian families from unforeseen financial burdens.
“Our partnership with PPCBank represents our
dedication to offering innovative and effective insurance solutions to a
broader customer base,” said Neak Oknha Ly Sopheap, Executive Board Director of
Ly Hour SBI Insurance Plc.
“At Ly Hour SBI Insurance, we understand the
critical need for financial security in today’s world. By working with PPCBank,
we are making insurance more accessible and ensuring that our customers can
protect their homes, vehicles, and financial well-being with ease,” he added.


The partnership also introduces a streamlined
and convenient method for policyholders to make premium payments. Customers of
Ly Hour SBI Insurance can now pay their premiums directly through PPCBank’s
Mobile App or at any PPCBank branch nationwide, ensuring seamless access to
insurance services. This initiative aligns with Ly Hour SBI Insurance’s goal of
integrating financial services with digital solutions to enhance customer
experience.
Beyond just insurance coverage, the MoU fosters
a broader business collaboration between Ly Hour SBI Insurance and PPCBank,
allowing for the mutual referral of financial and insurance products. This
cooperation leverages the strengths of both institutions to provide a holistic
approach to financial security, benefiting customers with a seamless blend of
banking and insurance solutions.


PPCBank’s President, Mr. Lee Jin Young,
expressed enthusiasm for the collaboration, stating, “This partnership with Ly
Hour SBI Insurance Plc. reinforces our commitment to delivering comprehensive
financial solutions. By integrating insurance services into our banking
offerings, we ensure that our customers receive well-rounded protection for
their financial future.”
Ly Hour SBI Insurance has long been recognized
for its dedication to customer-centric insurance solutions, offering a range of
products that address the diverse needs of Cambodian individuals and
businesses. By combining its expertise with PPCBank’s banking services, the
company is set to redefine financial security, making protection more
accessible and efficient than ever before.
This strategic partnership signifies a new era
of financial protection for Cambodians. By aligning the strengths of both Ly
Hour SBI Insurance and PPCBank, customers can now benefit from a more
integrated and convenient approach to managing their financial and insurance
needs. This collaboration is not just about expanding services—it’s about
ensuring that individuals and families across Cambodia have access to the
financial protection they deserve.




